“Twenty years from now you will be more disappointed by the things you didn’t do than by the ones you did. So throw off the bowlines, sail away from the safe harbor. Catch the trade winds in your sails. Explore. Dream. Discover.” – Mark TwainRead More

So what are the odds that Farrah Fawcet, David Carradine and Ed McMahon are having it out spiritually with Michael Jackson for stealing their thunder? Then leave it to Billy Mays to arrive late as the mediator and try to clean up the mess. Admittedly, I’m not much of a Michael Jackson fan, but I do like several of his songs and may or...Read More

When I think about the Ritz-Carlton, two things come to mind: The first is the movie Young Frankenstein when actor Frank Boyle dances around as the monster while dressed in top hat, tux and cane to the tune of Puttin’ on the Ritz. Great movie. The other is HERO|farm’s recent outing to the Ritz-Carlton New Orleans on June...Read More

HEROfarm was recently invited by the Audubon Nature Institute to give a talk to its department heads on June 4th about Search Engine Optimization (SEO) in an effort to enhance their outreach. Chief Strategist Reid Stone and Creative Director Shaun Walker spoke to the employees during an hour-long session on the technical and creative writing practices of...Read More

When was the last time you turned the world upside down and changed your perspective? Most people go about their day with a set routine. You work to get through it just so you can go home and do the same thing the next day, all the while hoping the weekend comes quickly. Before you...Read More