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Bud Light withdraws “rape culture” slogan after drawing criticism

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A new label on some bottles of Bud Light, one of the brands owned by the beer giant Anheuser-Busch InBev, is falling flat among women, a demographic group the industry has been desperately courting in hopes of jump-starting flagging sales of suds.

In a continuation of its “Up for Whatever” campaign, a wide blue band low on the label says, “The perfect beer for removing ‘no’ from your vocabulary for the night.”

Protests quickly erupted in social media, criticizing what was perceived as perhaps not the best marketing language amid public outcry over date rape on college campuses… Read More.