As we celebrated at 2015’s retirement party, we reflected on everything the incredible year brought and all the big moments for HEROfarm, our clients, friends, family, and colleagues.
In January HEROfarm reached seven years of doing great work for good people. We’ve come a long way over that time, and we’d like to thank you for your support and continually believing in us.
2015 once again was a big year for us on the farm and we had the opportunity do some good work with many amazing people, shown in the examples below. We’re looking forward to doing even more in 2016!
➤ Engagements
➤ Giving Back
➤ Web Design
➤ Grand Openings
➤ HEROfarm Projects
➤ Clients, Family, & Friends Spotlight
➤ Out and About
#Safies
– Developed the #Safie campaign to support CH’s New Orleans Sleep Out, part of a national event where volunteers sleep on the streets for a night to raise funds and awareness for homeless youth. Introducing the ‘safie’…a ‘selfie’ with a purpose!
Independent Diving
Making waves at a video shoot showing for Independent Diving Services, the region’s top vessel and barge specialist.
Super Bowl
– For WRBH, we created a Pedicab Super Bowl ad promoting 1 of only 3 reading radio stations in the world on the FM dial.
Eat South Carolina Grits Day
– Created a day for people across South Carolina to enjoy the state food via SC-based Palmetto Farms Conway celebrates ‘Eat South Carolina Grits Day’
GNO Science Fair
– Coordinated the public relations, media and community outreach, graphic design, and social media for the only major science fair for children in the Greater New Orleans area. Winners honored in the Greater New Orleans Science and Engineering Fair
WRBH Golf Tourney
– Developed the graphic design, web, and marketing for the radio station’s annual tournament honoring WRBH Golf Tournament a Hit
Covenant House Safies
– Developed the Safie campaign to support CH’s New Orleans Sleep Out, part of a national event where thousands of volunteers give up the comforts of home for a night to raise funds and awareness for homeless youth. Introducing the ‘safie’…a ‘selfie’ with a purpose!
Maker Movement Kids Week
– Created and developed Thinkerella’s Maker Movement Kids Week NOLA to promote children getting involved with STEAM education. Maker Movement Kids Week: Brainy is Beautiful
Thanks Giving Blood Drive
– Coordinated the public relations, media and community outreach, graphic design, and social media for Zuppardo’s November kickoff to the giving season. Zuppardo’s Thanks Giving of the Blood Drive
WRBH Tennis Tourney
– Developed the graphic design, web, and marketing for the radio station’s annual tournament devoted to connecting supporters and strengthening WRBH. WRBH Tennis Tourney Serves a Good Time
Future Conference
– As part of our work for Landing Zone, we developed the Future Conference for NOLA Tech Week where 7 business professionals gave their outlook and predictions for their industry. Future Conference: Predictions for Tech and Opportunities in New Orleans Featured at NOLATech Week
Zuppardo’s Bourbon Bonanza
– Developed the graphic design and coordinated the marketing for the longtime grocer’s annual Bourbon Bonanza where free samples were given and rare hundred dollar bottles of liquor were raffled off.
Little Free Library
– Coordinated the media and community outreach for WRBH’s addition to the LFL family, found at 3606 Magazine St in New Orleans.Need assistance with marketing, pr, or strategy? Click here.
#WearYellowForSeth
– The family of Seth Lane, a 5-year-old born without an immune system, started the #WearYellowForSeth campaign to keep his spirits up. People responded with pictures. Seth, who has gone back to school, is thriving.
Giving Tuesday
– HF highlighted ways New Orleanians could get involved with Giving Tuesday to help make our city, and the world, a better place. http://hero-farm.com/givingtuesday-2016-new-orleans-guide U.S. Army Corp of Engineers Digital Visual Library.
American Cancer Society
– In support of the ACS, we hosted an after party with specialty cocktails at Tiki Tolteca at Felipe’s immediately following the Belles and Beaus Announcement Party.
Allen The Alligator
– Supported a new mom and dear friend of the farm as she launched her first book for children.
Covenant House
– For the 3rd year in a row, our CEO Reid Stone slept on the streets along with 154 incredible people to help raise awareness and funds for homeless children in New Orleans. In total, $410,000 was raised.
Brother Martin Career Day
– Creative Director and Co-Founder Shaun Walker had the great honor to speak at his alma mater’s annual Career Day and represent the advertising and public relations industries.
Hackcess For Justice
– Partnered up to launch a 48-hour hackathon to create apps that would serve individuals in the New Orleans community who are unable to afford legal representation.
Hunger Action Month
One of us was confused, but the rest of us (even the food basket) sported #orange to fight hunger and support Hunger Action Month.
Loyola Portfolio Review
– Co-founders Reid Stone and Shaun Walker got to meet some incredibly sharp students, review their portfolios, and give advice.
Marketing Happy Hour
– For businesses that can’t afford Super Bowl commercials, we hosted a happy hour at World of Beer – Metairie where we offered free advice to anyone with marketing challenges.
March of Dimes
– As the Spotlight on Success gala public relations chair, we donated over $4,000 in time and talent for the 3rd year in a row to support essential services concentrating on the healthy birth of all babies in the New Orleans area.
InnovatHER
– Had the honor of judging the New Orleans round of the Small Business Administration, Microsoft Business Pitch National Competition. They are improving reconstruction options for breast cancer patients after they undergo mastectomies. The winner developed a revolutionary product that will transform the way women recover from breast cancer and mastectomies. InnovatHER Winner
9/11 Blood Day
– Donating blood on 9/11 Day to the Blood Center as part of the community and first responder challenge.
American Cancer Society
– As the 3rd year marketing and graphic design chair, we donated over $15,000 services to support the for the Belles and Beaus Ball, a major event that raises money to help cancer patients receive cost-effective care.
WRBH
Launched a new, blind friendly website for 1 of only 3 reading radio stations in the world on the FM dial. WRBH 88.3 FM
Barnes Electric
Developed a new website for one of the oldest, most respected electrical companies in the Greater New Orleans area. Barnes ElectricNeed help with your website? Click here.
Crescent Guardian, Inc.
– Coordinated and launched the national security company’s new 14,500 sq. ft. Command Center.
Landing Zone
– Debuted the new 22,000 sq. ft. business incubator and co-working space in New Orleans’ Lower Garden District.
In & Out Smart Repair
– Launched the national chain’s first 3 locations in Georgia, including Atlanta, Marietta, and Roswell.Need assistance with your next brand opening? Click here.
Coolinary Roulette
– We helped locals and visitors alike discover which New Orleans area restaurants the dining gods thought they should visit next through Coolinary 2015: Restaurant Roulette.
Mardi Gras Parade Name?
– Ever wonder what your own, personal Mardi Gras parade would be named and what your signature throw would be? Or even who would preside as Grand Marshal? We helped people find out.
Good Karma Slot Machine
– Aiming to make that holiday feeling last longer, the Good Karma Slot Machine assigned tasks to help make the world a better place one small, kind act at a time.
Give Greater
– Everyone wants to give the perfect gift to the ones they love at Christmas. But how many gifts make much of an impact after it’s unwrapped? So we devised a few ideas to do good while giving some with 6 Holiday Gifts with Substance, New Orleans Style.
Unveiling Trends
– To help business owners make the most out of their marketing and public relations, we did the research so they wouldn’t have to and announced 10 insider PR and marketing trends worth following in 2015.
Flexjobs
– Interviewed for our thoughts on Millennial Personal Branding: 4 Tips You Need to Know
Business News Daily
– Spoke on 50 Small Business Trends for 2016 and highlighted as part of 22 Great Examples of Socially Responsible Businesses.
WDJY 99.1 FM Atlanta
– Shared our love for giving back and the importance of corporate social responsibility as guests on Let’s Talk Good Business with Dr. Dionne Mahaffey to HEROfarm: Changing the game for clients and consumers
Amex Open Forum
– Gave perspective on How Businesses Can Survive a Slow Season and How Apple’s Ad-Blocking is Affecting Small Business.
New Orleans Advocate
– Published our creative director’s thoughts on hurt feelings and insensitivity regarding Hurricane Katrina’s 10th anniversary.
Rigzone
– Shared advice on How to build a profession brand.
Clients, Family, and Friends Spotlight
Thinkerella
– Excited to have Thinkerella as the cover story for CityBusiness exploring the company’s exciting, interactive approach to education.
Robin Barnes
– Talented singer-songwriter Robin Barnes, known as the Songbird of New Orleans, is a rising local treasure who recently was named Favorite New Orleans Musician by New Orleans Magazine.
Judy Walker
– Celebrated Creative Director Shaun Walker’s mom for being honored as part of City Business’ 2015 Women of the Year recipients.
City Pork
– Watched the Baton Rouge-based City Pork brand we helped create grow wildly popular and open several new locations. City Pork Brasserie to star in upcoming episode of Food Network show
WRBH
– Celebrated all that is WRBH with a volunteer luncheon that brought supported from near and far together and reflect on all the great work it does for the blind, the literary, and the visionary.
Cherie Melancon Franz
– Celebrated Thinkerella’s founder Cherie Melancon Franz winning the Millennial Awards 2015 Business of the Year honors.
Amy Sneed Barrios
– Former journalist turned media consultant Amy Sneed Barrios turned her vast work experience into her own quickly growing business, launching Multimedia Solutions in 2014.
Remi Sorbet
– Connected with a sharp, hard-working intern who has a bright future ahead as he prepares to graduate college.
Thinkerella
– Thrilled to have Cherie Melancon-Franz, founder of Thinkerella, featured in Biz magazine for her entrepreneurship and company’s interactive approach to education.
Chet Pourciau
– Our friend Chet, an interior designer and local TV personality with an incredibly kind and vibrant spirit, passed on in 2015. Rest in peace.
Megan Braden-Perry
– Our friend Megan, who is a talented writer and incredible mother, in 2015 published her first children’s book: Allen The Alligator Counts Through New Orleans. Allen the Alligator
Valerie Andrews
– A Loyola faculty member in public relations and advertising since 2007, Valerie was named 2015’s Public Relations Educator of the Year by the NOLA chapter of the Public Relations Association of Louisiana.
Beverly Rafferty
– Had the honor of mentoring a talented student who is poised to make waves as she enters the workforce.
Thinkerella
– Over the course of the 2014-2015 school year, Thinkerella paid area teachers over $23,000 in additional, much-needed income.
American Cancer Society
– Reveled at the 2015 wrap-up meeting in the great success we were able to be a part of for the ACS’s Belles & Beaus Ball, the third straight gala to break records for fundraising.
Meeting Times
– American Cancer Society Board Members activate!
Having a Ball
– Shakin’ a leg at the American Cancer Society New orleans’ 2015 Belles & Beaus Ball themed “Stayin’ Alive.”
Philosophy 101
– Art Director Jason Taix basking in the sunlight, pondering all that is.
Debate
– The first presidential debate of 2015 happened on the farm. It earned record lows in viewership.
Marketing Happy Hour
– Giving out free marketing advice and drinking beer, is that now how life is supposed to be?
Final Four
– A 50/50 shot of which team wins. We like those odds.
Got Red On You
– The Red Shoe event for the New Orleans Women & Children’s Shelter.
NYE
– Good thing you made it through New Years okay, because you were on your own… Came back to the office this morning and found someone who apparently had a great time.
On The Farm
– Reid had an idea. It’s better when we sit down for those.
Oxygen Deprived
– Reid voluntarily cutting his oxygen supply via TrainingMask to simulate high altitude. We knew he wasn’t right in the head, but the lack of oxygen probably ensures it.
Looks Like Christmas
– Running of the Santas 2015 was nice, the time naughty, and the work fun!
Oldie But Goodie
– How we got to the South By Southwest conference in Austin, Texas.
That Winter Thing
– We were preeeettty sure we had figured out the whole winter in New Orleans thing, but something still seemed off.
WRBH Golf Tourney
– They see us rollin’, they golfin’, trying to catch riding perdy.
WRBH Web
– Meeting of the minds for the station’s new website.
Bash
– Bacchus Bash 2015 was a good time, the work even better.
The Big Reveal
– Belles & Beaus Announcement Party.