Mardi Gras has a sound long before it has a look.   You hear it before you see it. That first unmistakable trumpet blast of “Second Line” cutting through the humidity. Bass drums pulling you toward the corner. A rhythm that doesn’t ask permission. One note in the air and whatever you were doing five...Read More

If you’ve spent more than five minutes in New Orleans during King Cake season, you already know this truth: People do not simply buy a king cake. They pledge allegiance. 🥇 Team Manny Randazzo. 🥇 Team Dong Phuong. 🥇 Team Haydel’s. 🥇 Team Antoine’s. 🥇 Team Walmart…? (Just kidding! 🤮) It gets intense. Weirdly intense....Read More

Is your business ready for the holidays? If you haven’t started thinking about how your business can drive sales and engagement this holiday season or just need a few tips, we’ve put together a brief checklist to help with your holiday marketing.     First, consider what your goals are for the holiday season: Sales...Read More

After a typically slow summer season, many businesses ramp up as the school year starts back and booming holiday seasons quickly approach. Is your company ready for the transition to more business? Don’t get caught off-guard. Use the remaining slow time to prepare for the busier season. Here’s a checklist of 10 business maintenance and marketing tips to...Read More

  Choosing where to eat in New Orleans is never easy. During COOLinary, it’s nearly impossible. That’s why HEROfarm has brought back New Orleans Restaurant Roulette, a playful web tool that helps diners decide where to eat with a simple spin. Created to make life easier, the free tool takes the pressure off the dining...Read More